Woolworths becomes 'cheapskate' - YAY!

Woolworths are vrek expensive, and on the few occasions I shop there, I tend to regret it. I know some people who shop there and nowhere else - they tend to live in places that could fit about ten of my loft apartments, and have a nice moat to go around the whole shebang too.
Oh the layout and the Woolworths product is great (and all), but you're not getting any value - not close. So I think it's good that they're shaving some bucks of their stuff. The question will be - how much? Enough?

clipped from www.reuters.com JOHANNESBURG, Feb 9 (Reuters) - South African retailer Woolworths (WHLJ.J) has cut prices on 5 percent of its product lines as it grapples with a consumer downturn in Africa's biggest economy. Woolworths, which has been losing market share as its hard-pressed middle income customers switch to cheaper supermarkets, said on Monday the cuts applied to a range of products, including basics such as oil and rice. The food and clothing retailer said the price reductions were part of a drive to make its food division more mainstream, rather than focusing on pricier items such as ready-cooked meals and speciality foods.